The digital landscape is constantly changing and affecting the lives of modern citizens. Businesses must adapt to new challenges and responsibilities as the internet evolves, such as the responsibility of website ADA compliance.
The Americans with Disabilities Act (ADA) was introduced to provide individuals with disabilities with equal opportunities in all aspects of life, including within the online sphere.
WSI Web Enhancers is a digital marketing agency that can ensure your website is compliant. We design comprehensive Albuquerque ADA-compliant websites to help you avoid non-compliance consequences and can explain actionable steps to achieve accessibility.
Explaining ADA-Compliant Website Guidelines
ADA-compliant website guidelines involve creating an inclusive digital environment accommodating individuals with disabilities.
The best ADA-compliant websites are designed to allow all users to access and navigate your content seamlessly, regardless of their abilities.
ADA website compliance standards include ensuring compatibility with assistive technologies like screen readers, captions for multimedia content, and other features that facilitate access for individuals with visual, auditory, motor, or cognitive impairments.
Some examples of what goes into following these guidelines are listed below.
- Use appropriate headings and titles
- Ensure readable text and font
- Create intuitive forms
While the above examples are essential to the user experience, there are many other guidelines that aid in complying with ADA design principles.
Our digital marketing agency has the knowledge and expertise to design fully ADA-compliant websites for Albuquerque businesses, so you don’t have to worry about missing a guideline that can lead to potential legal and social consequences.
The Ramifications for Non-ADA-Compliant Websites
Non-ADA-compliant websites can lead to legal and social ramifications for businesses. Though the ADA doesn’t explicitly outline web accessibility standards, courts have ruled that websites are subject to ADA regulations. Companies must do whatever they can to integrate ADA-compliant design.
Failure to make websites accessible exposes businesses to lawsuits and financial liabilities. In cases where websites are deemed non-compliant, companies may face major legal expenses.
Non-compliance with ADA standards also can have adverse social consequences. Inaccessible websites alienate individuals with disabilities, preventing them from accessing vital information, services, and opportunities.
This exclusion can negatively impact your brand’s reputation and lead to losing trust among potential customers. By prioritizing an ADA-friendly design, businesses demonstrate respect for all individuals and can foster positive relationships with their target audience.
Steps to Achieve an ADA-Compliant Website
To avoid any potential consequences from non-compliance, here are some initial steps that you can take to protect your brand and start building your Albuquerque ADA-compliant website.
Perform a Comprehensive Accessibility Audit
Begin by conducting a thorough audit of your website’s current accessibility status. Identify areas that require improvement and potential barriers preventing individuals with disabilities from accessing your content.
Adopt Web Content Accessibility Guidelines (WCAG)
The WCAG serves as a global standard for web accessibility. It provides guidelines and success criteria to enhance website usability for individuals with disabilities. Implementing WCAG principles will significantly improve your website’s accessibility.
Focus on Navigation and User Interface
Ensure that your website’s navigation is intuitive and user-friendly. Use descriptive headings, clear link text, and logical site structure to facilitate smooth navigation for all users.
Make Multimedia Content Accessible
Add captions and transcripts for audio and video content to make them accessible to individuals with hearing impairments. Provide alternative text for images to aid users with visual disabilities.
Test with Assistive Technologies
Test your website using various assistive technologies like screen readers, voice recognition software, and keyboard navigation to identify usability issues.
Consider Hiring a Digital Marketing Agency
Our marketing company can create Albuquerque ADA-compliant websites for your company. We use various digital tools like AccessiBe’s ADA compliance widget to ensure your website follows online ADA requirements.
AccessiBe is an AI-driven web accessibility solution. It automatically adjusts website elements to be accessible, improving compatibility with assistive technologies and ensuring ADA compliance.
Ready to partner with our company to craft your Albuquerque ADA-compliant website?
At WSI Web Enhancers, our knowledgeable team can ensure an inclusive online experience on your site to prevent legal repercussions and enhance your brand’s reputation. By adapting websites to be ADA-compliant, businesses can create a welcoming online environment for all users, regardless of their abilities. Contact us to get started crafting your Albuquerque ADA-compliant website today!
Check out the blog posts below for more information on ADA compliance:
What Are ADA Compliant Websites?
5 Benefits of ADA Compliant Websites
What Is AccessiBe for ADA Compliance?
6 Reasons Why You Need ADA Compliance With AccessiBe
How AccessiBe Results in Higher ROI’s […]
Jukka founded WSI Web Enhancers in 2012. His progressive and pioneering SEO approaches help businesses increase traffic while improving conversion rates. As an accomplished digital marketing authority, he spins effective web design, SEO, and social media engagement into winning strategies for local and national companies.
