MorningStar Senior Living
MorningStar Senior Living, a successful network of senior living communities located in the Western US, expands its SEO and SEM efforts by adding 2 new community campaigns.
MorningStar Senior Living provides loving communities and homes for seniors with living options such as independent living, assisted living, memory care, and respite care in now 25 communities across eight states. With a unique mission “to honor, to serve, to invest,” Morningstar seeks to give seniors a carefree and abundant life. By following this mission, valuing all seniors, and selecting staff with a calling to serve, they create an environment that is a true home for their residents.
After continued success with MorningStar Senior Living’s growing number of communities, WSI has now provided SEO to all twenty-five communities. Recent new locations include MorningStar of Santa Fe and MorningStar of Rio Rancho.
The off-page optimization continues for all of these communities. In addition to registering the communities in various business directories, we will be expanding their online presence through customer reviews, as well as shared blogging accounts. These blog posts will have topics ranging from the features and amenities of the individual MorningStar communities to those of interest to seniors such as keeping healthy.
This combined on-page and off-page optimization efforts should move these new communities up in the rankings, just as it has for the other MorningStar communities. Monthly reporting will be conducted with the executive directors of the communities as well as the home office to keep them informed of the progress we are making.